Digital Promise

LifeEnergy
House Special, Cedar Fair

Digital Promise

Motivation & Self-Determination Theory Educational Video

creative direction & production, design & motion

 

Digital Promise is a non-profit dedicated to accelerating technology in education and using it to further education for all. This project aimed to educate their audience about the latest research on the different motivations for learning as well as give some tips to better engage students.

Employing a semi-narrative story about students learning, we were able to incorporate a lot of information into an entertaining animation. The client wanted a simple style so with a short schedule and a tight budget, I focused largely on visualizing all of the facts and theories in situations both students and educators would recognize while moving the viewer through the information visually.

The client was “very happy” with the final video and it is still currently one of the most viewed videos on their Youtube channel.

2016